Casoni Bitter, which is richer in flavor, color and alcohol, reaches 22 percent ABV. What exactly is in Campari is anyone's guess. Use of this site constitutes acceptance of our User Agreement and Privacy Policy and Cookie Statement and Your California Privacy Rights. Still considered a bitter orange aperitivo, when you compare Campari vs Aperol, Aperol has more sweetness and is softer than Campari. At the Seattle specialty bar The Doctors Office, owner Matthew Powell, MD, says that a good aperitivo can play a few different roles at once. It has been a go-to cocktail among Venetians since the 1970s. Simon Sebbah, beverage director of Grand Tour Hospitality, leans on Campari for richness and notes that Campari brings a deeper herbal, orange peel flavor to any drink it's added to. The brand refuses to let anyone into its ingredient list, simply saying it's made of an infusion of bitter herbs, aromatic plants and fruit in water and alcohol. It reigned supreme until its popularity was squandered by King Victor Amadeus III of Sardinia during the late 1700s, when he banned rosolio from the Royal Household in preference of the newly arrived vermouth. Aperol is a lot lighter, both in alcohol and flavor, leaning more towards a slightly alcoholic soda syrup than a stiff drink. That said, Lillet Blanc, Ros, and Rouge each provide a delicious, versatile spritz. For a Negroni, we say go with Mommenpop Blood Orange (though you can't go wrong with Orange or Grapefruit). The story: "Making 10 to 20 different botanicals work in harmony is very challenging, which makes it rewarding when you get the balance right," says Todd Leopold, distiller at Leopold Bros. The activity in question is called the aperitivo, and the drinks are spritzes the orange drink made with Aperol, and the red with Campari. Amodeo amps up the orange character by blending in some of the spent mash from hismandarin liqueur. Vincenzi Liqueur Aperitivo (750 ML) This premium Aperitif is exclusively imported from Italy. From Marches, Italy comes Meletti 1870. A mild proof and bright orange flavor is balanced by notes of rhubarb and gentian root in an aperitivo that highlights the flavors bitter fans crave. A low-alcohol aperitivo bitter, it's made with thirty herbs, spices, and fruitsincluding bitter and sweet oranges, rhubarb, and gentian root. Campari and Aperol have become integral ingredients on cocktail menus around the country, and are increasingly an essential part of any home bar arsenal. When talking about Negronis, mention Martini & Rossi, and most will think youre debating which vermouth to include. There are many shades of bitterness, but the color is typically orange or red.. $38 | Buy, Unlike many of northern Italys aperitivo liqueurs, Aperol isnt exactly red, but rather reddish orange. Every office picks up its little habits--maybe there's a bar nearby with a great Wednesday happy hour, or one sainted coworker who always makes cupcakes for everyone's birthday. Its fruitiness comes from orange and prickly pear, deriving its herbaceous notes from gentian lutea and its woody flavor from chicory. U.K. millennials, on the other hand (like this writer), might closer associate the brand with sambuca shots and bad decisions. Gallo hails the sophisticated Franco's Bar at Le Sirenuse in Positano as one of the scenic venues to enjoy an Italicus aperitivo, as their head mixologist Mattia Pastori designed an entire drink menu inspired by its colors. One of Reiners favorite signature cocktails, the Victory Garden (which she developed alongside Tom Macy at the Clover Club), pairs Campari with acidic tomato water. Take the word. Usually they are mixed in a spritz or in cocktails, Maestrelli says. What's the Difference Between Campari and Aperol? - Food & Wine To Reiners delight, Campari added a much-needed bitter backbone to round out the drink. We asked Young and Teague to share a few of their favorite Campari substitutes so that youre in good shape the next time cherry-red supplies run low. Leopold Bros. Aperitivo. At his bar, Powell serves a Negroni variation with an added portion of amaro to make it more of an after-dinner drink. Lucy Simon is a New York-based wine, spirits, and food writer has been with Food & Wine since the spring of 2021. Terms of Use We brought it in to catch the momentum of the summer menus, said Tanya Cohn, the companys brand manager. All products featured in this story are independently selected by our editors. Garnish with an orange slice if you like. Negronis might be a global favorite, but the aperitivos apogee is probably the spritz, a versatile drink that originated in the Veneto region of Northern Italy. If youve ever enjoyed an Italian classic cocktail such as the Negroni, Campari Soda, or Garibaldi then youre well familiar with this bold, ruby red bitter. Then theyre going to look for more expressions and regional expressions. The world of red aperitifs is more vast than just Campari (and its competitor Aperol, which also happens to be owned by Campari Group). The beauty of the Aperol Spritz is its simplicity, both to make and to drink. In a short tumbler, add Campari, gin, vermouth and ice and stir well. 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